Nurturing Dreams: BALCO’s Wish Tree Campaign Celebrates Four Years of Impact
19th April 2024
Balconagar, 19th April 2024: Bharat Aluminium Company Limited (BALCO), India’s iconic aluminium producer and part of Vedanta Aluminium, recently wrapped up the fourth edition of its annual Wish Tree Campaign, spreading joy among children in its neighbouring communities. The campaign brought to life the heartfelt wishes of children from underprivileged backgrounds, with BALCO’s employees stepping up as volunteers to make those dreams come true.
The initiative is built around the simple yet powerful idea of fulfilling the wishes of children from underprivileged backgrounds. Over 500 wishes were collected from children aged between 3 to 10 years from 25 remote villages. These children expressed simple desires, ranging from pencil boxes, clothing, schoolbags, to shoes and other necessities. They were fulfilled by more than 300 employee volunteers, who personally selected, purchased, and gifted the items.
Speaking about the initiative, Mr. Rajesh Kumar, CEO and Director, BALCO, said, “At BALCO, we believe that even the smallest act of kindness can leave a lasting impact. The Wish Tree Campaign holds a special place in our hearts; it’s a reminder that joy multiplies when shared. By fulfilling the simple wishes of children from nearby communities, our employees are not only spreading happiness but also reinforcing a culture of empathy and giving back to society. Children are the foundation of a brighter tomorrow, and through such initiatives, we aim to nurture their dreams, while strengthening our bond with the community.”
Shri Bahoran Singh Manjhwar, Sarpanch of Makhurpani, appreciating the initiative said, “Most of these children come from underprivileged families, where even basic needs often remain unmet. Through the Wish Tree Campaign, BALCO’s employees asked them what they wished for and also fulfilled those simple yet meaningful desires. It’s deeply encouraging to see a company step forward like this, with such genuine care for the community.
Fiza, an employee volunteer says, Seeing the joy on a child’s face when they received their gift was incredibly moving. The Wish Tree Campaign is a beautiful reminder that even the smallest acts of kindness can create a lasting impact. As a part of BALCO, I am proud that the company ingrains this spirit of giving back to society through multiple such initiatives.”
Beyond the Wish Tree Campaign, BALCO is actively engaged in a wide spectrum of community development projects across education, sustainable livelihoods, women empowerment, health, etc. Through these, BALCO continues to positively impact over 2.03 lakh people across 123 villages, reaffirming its commitment to transforming for communities.
About BALCO:
Bharat Aluminium Company (BALCO) is a subsidiary of Vedanta Limited, operating a 0.57 million tonne per annum aluminium smelter in Korba, Chhattisgarh. It is part of Vedanta’s Aluminium Business, a division of Vedanta Limited, which is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium, i.e., 2.42 million tonnes in FY25. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 2nd in the S&P Global Corporate Sustainability Assessment 2024 world rankings for the aluminium industry, a reflection of its leading sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow. For more information, please log on to
www.balcoindia.com
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Disclaimer:
This press release contains “forward-looking statements” – that is, statements related to future, not past, events. In this context, forward-looking statements often address our expected future business and financial performance, and often contain words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “should” or “will.” Forward-looking statements by their nature address matters that are, to different degrees, uncertain. For us, uncertainties arise from the behaviour of financial and metals markets including the London Metal Exchange, fluctuations in interest and or exchange rates and metal prices; from future integration of acquired businesses; and from numerous other matters of national, regional, and global scale, including those of a political, economic, business, competitive or regulatory nature. These uncertainties may cause our actual future results to be materially different than those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.
About Vedanta Limited:
Vedanta Limited, a subsidiary of Vedanta Resources Limited, is one of the world’s leading Oil
& Gas and Metals company with significant operations in Oil & Gas, Zinc, Lead, Silver,
Copper, Iron Ore, Steel, and Aluminium & Power across India, South Africa, Namibia, and
Australia. For two decades, Vedanta has been contributing significantly to nation building.
Governance and sustainable development are at the core of Vedanta's strategy, with a strong
focus on health, safety, and environment. Giving back is in the DNA of Vedanta, which is
focused on enhancing the lives of local communities. Under the aegis of Vedanta Cares, the
flagship social impact program, Nand Ghars have been set up as model anganwadis focused on
eradicating child malnutrition, providing education, healthcare, and empowering women with
skill development. Vedanta and its group companies have been featured in Dow Jones
Sustainability Index 2020, and were conferred Frost & Sullivan Sustainability Awards 2020,
CII Environmental Best Practices Award 2020, CSR Health Impact Award 2020, CII National
Award 2020 for Excellence in Water Management, CII Digital Transformation Award 2020, ICSI
National Award 2020 for excellence in Corporate Governance, People First HR Excellence Award
2020, ‘Company with Great Managers 2020’ by People Business and certified as a Great Place
to Work 2021. Vedanta’s flagship Nand Ghar Project was identified as best CSR project by the
Government of Rajasthan. Vedanta Limited is listed on the Bombay Stock Exchange and the
National Stock Exchange in India and has ADRs listed on the New York Stock Exchange.
For more information, please visit
www.vedantalimited.com