Ham Abstract

Bharat Aluminium Company Limited (BALCO)

Aluminium Sadan, Core - 6, Scope Office Complex, Lodi Road, New Delhi - 110003

Accessibility Adjustments

Content Adjustments

decrease font Decrease Font Size
default font Default Font Size
increase font Increase Font Size
highlight titles Highlight Titles
highlight links Highlight Links
text magnifier Text Magnifier

Color Adjustments

light-contrast Light Contrast Theme
dark contrast Dark Contrast Theme
high contrast High Contrast
monochrome Monochrome
Adjust Text Colors
high saturation High Saturation
Adjust Title Colors

Orientation Adjustments

hide images Hide Images
highlight hover Highlight Hover
big black cursor Big Black Cursor
big white cursor Big White Cursor
Ham Abstract
aboutbalco-page-banner

BALCO observes Menstrual Hygiene Day with week-long awareness drive

31st May 2022

Launches short film ‘Sarika – Dondro ki Nayi Kiran’ celebrating efforts of Sarika Kanwar, a champion of menstrual rights

Balconagar; 31st May, 2022: Bharat Aluminium Company Limited (BALCO), India’s iconic aluminium producer and a subsidiary of Vedanta Aluminium Business, observed Menstrual Hygiene Day with a week-long awareness drive involving local communities. Under Nayi Kiran, BALCO’s community development project in menstrual health & hygiene, the company conducted various activities like wall painting, awareness rallies, slogan writing and poster making competition for sensitizing the public on menstrual hygiene.

The highlight of the week was the launch of a short film, ‘Sarika – Dondro ki Nayi Kiran’, which follows the story of local champion Sarika and her inspirational campaign on menstrual rights, as part of Project Nayi Kiran. The film, which was released in the presence of over 500 people, showcases the impact of the project on local communities. Link to view the film: https://www.youtube.com/watch?v=kUUJVrJWr5M

Launched in 2019, Project Nayi Kiran reaches out to 45 villages and wards spread across rural and urban areas. The project has undertaken capacity building and leadership sessions with around 60 adolescent girls group, 60 women’s Self-Help Groups and 60 frontline workers, making them torchbearers on spreading awareness about safe menstrual health practices. In an inclusive step, the project has also worked towards sensitizing the male fraternity. 60 adolescent boys have also been made community champions on menstrual health awareness. This year four Swastha Suvidha Kendras have also been established in villages for counselling on Menstrual Health & Hygiene related issues and for addressing queries, if any. Till date, BALCO has sensitized nearly 33,400 women, men, adolescent girls and boys through Nayi Kiran.

Launching the film, Mr. Abhijit Pati, CEO & Director, BALCO, said, “I extend my sincere gratitude towards the community members and especially towards adolescent girl leaders for steering the Project Nayi Kiran at grassroot level and making it a success. ‘Sarika’ is not just a short film but a beacon of change, which will serve as an inspiration to the entire region and the state at large. We, at BALCO, are committed to go the extra mile towards addressing the myths surrounding menstruation and spreading awareness on menstrual health & hygiene, for bringing about a positive transformation in the health of women and girls in the region.”

Sharing her experience, Sarika Kanwar, on whom the short film is based, said, “I am extremely thankful towards the entire team of BALCO for their relentless efforts to address the many taboos and myths associated with menstruation. Project Nayi Kiran has not only helped thousands of women, but even sensitized the male community, thus bringing about a holistic change in perception towards menstruation.”

Jaya Rathiya, Sarpanch of Bela village added, “BALCO’s Project Nayi Kiran has been playing an instrumental role in improving the health profile of female members especially belonging to the rural community. I commend the slew of initiatives undertaken by BALCO as part of the project, for we can see the changes in the community already.”

Bharat Aluminium Company (BALCO) is a subsidiary of Vedanta Limited, operating a 0.57 million tonne per annum aluminium smelter in Korba, Chhattisgarh. It is part of Vedanta’s Aluminium Business, a division of Vedanta Limited, which is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium i.e., 2.37 million tonnes in FY24. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 1st in the S&P Global Corporate Sustainability Assessment 2023 world rankings for the aluminium industry, a reflection of its leading sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow. For more information, please log on to www.balcoindia.com

For more information, please contact:

Shuchi Mishra

Head – PR & Communications

BALCO

Shuchi.Mishra@vedanta.co.in

Disclaimer:

This press release contains “forward-looking statements” – that is, statements related to future, not past, events. In this context, forward-looking statements often address our expected future business and financial performance, and often contain words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “should” or “will.” Forward-looking statements by their nature address matters that are, to different degrees, uncertain. For us, uncertainties arise from the behaviour of financial and metals markets including the London Metal Exchange, fluctuations in interest and or exchange rates and metal prices; from future integration of acquired businesses; and from numerous other matters of national, regional, and global scale, including those of a political, economic, business, competitive or regulatory nature. These uncertainties may cause our actual future results to be materially different than those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.

Bharat Aluminium Company (BALCO) is a subsidiary of Vedanta Limited, operating a 0.57 million tonne per annum aluminium smelter in Korba, Chhattisgarh. It is part of Vedanta’s Aluminium Business, a division of Vedanta Limited, which is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium i.e., 2.37 million tonnes in FY24. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 1st in the S&P Global Corporate Sustainability Assessment 2023 world rankings for the aluminium industry, a reflection of its leading sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow. For more information, please log on to www.balcoindia.com

About Vedanta Limited:

Vedanta Limited, a subsidiary of Vedanta Resources Limited, is one of the world’s leading Oil & Gas and Metals company with significant operations in Oil & Gas, Zinc, Lead, Silver, Copper, Iron Ore, Steel, and Aluminium & Power across India, South Africa, Namibia, and Australia. For two decades, Vedanta has been contributing significantly to nation building. Governance and sustainable development are at the core of Vedanta's strategy, with a strong focus on health, safety, and environment. Giving back is in the DNA of Vedanta, which is focused on enhancing the lives of local communities. Under the aegis of Vedanta Cares, the flagship social impact program, Nand Ghars have been set up as model anganwadis focused on eradicating child malnutrition, providing education, healthcare, and empowering women with skill development. Vedanta and its group companies have been featured in Dow Jones Sustainability Index 2020, and were conferred Frost & Sullivan Sustainability Awards 2020, CII Environmental Best Practices Award 2020, CSR Health Impact Award 2020, CII National Award 2020 for Excellence in Water Management, CII Digital Transformation Award 2020, ICSI National Award 2020 for excellence in Corporate Governance, People First HR Excellence Award 2020, ‘Company with Great Managers 2020’ by People Business and certified as a Great Place to Work 2021. Vedanta’s flagship Nand Ghar Project was identified as best CSR project by the Government of Rajasthan. Vedanta Limited is listed on the Bombay Stock Exchange and the National Stock Exchange in India and has ADRs listed on the New York Stock Exchange.

For more information, please visit www.vedantalimited.com

speaker
chat bot
chatbot icon

BALCO Buddy